Data Mastered • Product Content Empowered

Annual EnterWorks Engage User Conference

September 11-13, 2017 • Nashville

Conference Agenda

All Times are Central Time. Schedule is subject to change.

Sunday, September 10, 2017

Time Event / Topic
11:00 am – 4:00 pm Executive Advisory Board Networking Event
Nissan Stadium – Tennessee Titans vs Oakland Raiders
7:00 – 9:00 pm Executive / Early Bird Attendee Reception
Sheraton Skye Rooftop

Monday, September 11, 2017

Time Event / Topic
7:00 – 8:00 am Executive Advisory Board Meeting Breakfast
8:00 – 11:00 am Executive Advisory Board Meeting
8:30 – 11:30 am

Early Bird Customer Training

  • Personalizing Enable (Preferences, Function Access, Roles, Widgets)
    Sumit Nagpal, Project Director Services; Cody Bateman, Director/Senior Architect of Professional Services
  • Digital Asset Management
    Ken Singer, Product/Sales Engineer; Sumit Nagpal, Project Director Services
  • Getting Data Out: Exports vs Syndications vs Snapshots vs EmPower
    Najmul Hasan, Senior Director of Application Architecture; Cody Bateman, Director/Senior Architect of Professional Services
8:30 – 11:30 am Partner Training Live or Remote – Engage Sponsors Only
2:00 – 2:10 pm Welcome & Opening Remarks
2:10 – 2:45 pm EnterWorks CEO Welcome & Strategic Update
2:45 – 3:30 pm Keynote – “The Storyteller’s Dilemma
Louis Hernandez, Jr., Chairman/CEO of AVID Technologies
3:30 – 4:00 pm Ecommerce Trends that Leverage PIM
4:00 – 4:15 pm Break
4:15 – 4:45 pm Enable User Panel – Then & Now 2016 vs 2017
Jon Varo, Fender; Michele Bentrum, Mary Kay; Edwin Ludwig, Truck-Lite
4:45 – 5:15 pm Innovation Panel – Emerging MDM / PIM Trends
Rick Chavie, EnterWorks CEO; Ken Bonning, Former SVP Kohl’s; Deborah Weinswig, Fung Global Retail & Technology; Louis Hernandez, Jr., Chairman/CEO of AVID Technologies; Moderated by Kerry Young of EnterWorks
5:15 – 5:45 pm Enable User Panel – A Business User’s Perspective
Chris Ingraham, Fender; Mamatha Bireddy, Mary Kay; Kristen Schaeffer, SMA; Mark Evans, AIA Corporation
7:00 – 10:00 pm Engage Welcome Reception
George Jones Rooftop Bar – Music by “Fender Blues”

Tuesday, September 12, 2017

Time Event / Topic
7:30 – 8:30 am Continental Breakfast
8:30 – 8:45 am Welcome & Day 2 Opening Remarks
8:45 – 9:30 am Keynote – “Competing With Content: Acquire Customers, Improve Loyalty, and Grow Sales”
Mark Evans, CMO, AIA Corporation
9:30 – 10:00 am PIM/MDM Managed Services – Hosted, Cloud & Seasonal Preparation
Casey Thomas, Tenzing; Rusty DiNicola, EnterWorks
10:00 – 10:15 am Break
10:15 – 10:45 am Revolutionize Process using Syndication Templates
Jon Varo, Fender
10:45 – 11:30 am Johnstone Supply Case Study
Laura Schultz & Bill Gantt
11:30 am – Noon Data Governance, Syndication, and the Golden Record
Dana Kleifield, Codifyd; Rusty DiNicola, EnterWorks
Noon – 12:30 pm Enable 2020 Roadmap and Demo
12:30 – 1:15 pm Lunch

Birds of a Feather Sessions

Time Event / Topic – Tech Track Event / Topic – Business Track
1:15 – 1:45 pm Enable 2020 Web Services Framework MDM: Managing your Vendor as wells as your Vendor Data
Sumit Nagpal, Project Director Services
1:45 – 2:15 pm Widget Framework: Building and Registering New Widgets MDM: Contact & Customer Management
Cody Bateman, Director/Senior Architect of Professional Services
2:15 – 2:45 pm Validation Framework: Using Pre-Save Triggers, SQL and Pre-Packaged Call-Outs Widgets! Widgets! Widgets!
Oscar Olivares, Sr. Manager – Partner Delivery
3:00 – 3:10 pm Shuttle – Country Music Hall of Fame

Tuesday Evening

Time Event / Topic
3:15 – 4:30 pm Country Music Mania
Country Music Hall of Fame
4:30 – 5:30 pm Country Music Team Song Writing & Recording Session
Country Music Hall of Fame Recording Studio
6:00 – 9:30 pm Engage Customer Appreciation Country BBQ & Party
Wild Horse Saloon

Wednesday, September 13, 2017

Time Event / Topic
8:30 – 9:00 am Continental Breakfast
9:00 am – Noon Customer 1 on 1 with an EnterWorks Expert
9:00 am – Noon EnterWorks Partner Conference