Satisfying an Appetite for Product Content

Food Manufacturers’ Recipe for Success Includes Product Information Management and Master Data Management Solutions

Satisfying an Appetite for Product Content

Satisfying an ever-changing consumer appetite is what drives today’s food manufacturer. The industry is rapidly evolving, as shoppers hunger for endless options and information. From recipes and food packaging to product images and nutritional labeling, clear and consistent product content is critical to differentiate.

EnterWorks is helping food manufacturers and brands gain a competitive edge with Product Information Management (PIM) and Master Data Management (MDM) software solutions that make operations more efficient while improving the food commerce experience.

Product Information – Your Recipe for Success

Product information is a vital ingredient in a food manufacturer’s recipe for success. Your unique business challenges require product content and data that is:

  • Accurate, up-to-date, and compliant with regulations
  • Persuasive for savvy shoppers with product attributes, images, videos, reviews, nutritional details, and more
  • Omnichannel ready, to effectively communicate with consumers in the channel of their choice

Your solution? Market-leading PIM and MDM software that’s designed to deliver high-quality, consistent and up-to-date food product content and manufacturing data.

The PIM & MDM Solution

Hood“We chose EnterWorks because the platform is best suited to help us achieve information and technology excellence while driving both efficiency and revenue growth.”

Jack Billiel, Senior Business Technology Leader, HP Hood

EnterWorks’ PIM and MDM users include some of the largest manufacturers and brands in the world. These companies leverage EnterWorks Enable™ to import product information faster, enrich it through enterprise collaboration, and deliver it automatically in the format required by each selling channel.

Product Information Management (PIM)

The EnterWorks Enable™ PIM solution provides a central source of information to drive efficiencies, transform communication with suppliers and customers, and ultimately boost revenue and sales. EnterWorks Enable™ is the most powerful and flexible PIM/MDM solution on the market today, backed by a team of industry-specific experts providing unparalleled support and innovation such as cloud deployment, Digital Asset Management (DAM), and Supplier Portal. Customers report the fastest go-live times and lowest total cost of ownership in the industry.

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Satisfying an Appetite for Product Content - Food Manufacturers’ Recipe for Success Includes Product Information Management and Master Data Management Solutions
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Master Data Management (MDM)

EnterWorks Enable™ MDM solution provides a framework of technologies and processes through a central repository of reliable, up-to-date master data consolidated across all enterprise applications. With GDSN Major Release 3 certification, food manufacturers can achieve a simplified syndication process to both GDSN and non-GDSN target locations, and see benefits such as a data-driven label process. The solution features a food-specific taxonomy and data model including product relationships for ingredients, nutritionals, packaging, assets, claims, and more.

Learn more about EnterWorks Enable™ MDM solution →

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