Enterworks Enable Master Data Management lets you integrate multi-domain master data from systems across your organization, manage and enrich the data in a central repository, and leverage the data for access by authorized users and applications. With Enterworks Enable Master Data Management, you can be confident that the data you use to manage your enterprise, support your customers, and sell your products is accurate and up-to-date.
What Enable Master Data Management includes
↓ Complete data quality suite
Includes tools for automating quality processes, automated de-duping, cleansing, and standardization with manual review and approval.
↓ Business rules for data quality and normalization
Uses your business rules to enforce data governance standards for naming conventions, normalization, and others.
↓ Flexible hierarchies and ontologies
Create, maintain, and change complex relationships in your organization’s master data without having to involve database administrators for every change.
↓ Multiple “virtual” repositories
Logical collections of master data that let you define associations among data from various domains in meaningful relationships.
↓ Limitless product attributes
Enhance your product data with product attributes, marketing copy, and other rich content for Web sites, catalog publishing, and partner requirements.
↓ Time effectivity
You set the start and end times for sales pricing, expiration dates, discontinued dates, others.
↓ Manage digital assets as product content
Manage, tag, and link your images, video and audio clips, animations, and documents with their related products in the same repository.
↓ Enterprise workflow to automate data-related processes
Automate and enforce best practices for data management, quality, and governance, as well as processes that leverage data such as multi-channel publishing and content syndication.
↓ Continue using your legacy applications
Continue to use your existing data sources; centrally manage the data in the Master Data Management repository and use it in applications throughout your organization.
↓ Web-based system administration tools
Add users, set user privileges, customize user interfaces, manage passwords, establish security levels, and other administrative tasks.

Get complete, integrated views of all these types of data:
Contacts, purchase history, order status, and other critical information to sell to and support your customers
Detailed attributes needed for marketing, sales, Web and print catalogs, regulatory compliance, other applications
Profiles, offerings, account information, other data on partners and suppliers
Descriptions, location, serial numbers, and other information for keeping track of corporate assets
Sensitive records on personnel needed for human resources, proposals, and other applications
Detailed information on the materials that make up products, often needed for regulatory compliance
How Enable Master Data Management helps you
| Reduce and avoid costs | Re-use existing systems and applications, reduce expenses in integrating acquisitions |
| Improve regulatory compliance | Automated workflow and a single source of data ensures that reporting documents are complete and accurate |
| Improve productivity | Eliminate errors in data entry and management, make processes more efficient in key areas of your operations |
| Offer a better online experience | Recognize returning customers and help them make fully informed purchasing decisions |
| Empower your sales force | With on-demand marketing materials with the products your customers are most interested in |
Enable Master Data Management keeps your master data:
| Clean | Cleanse and normalize data to ensure data quality and support for data governance initiatives |
| Complete | Integrate and manage data from multiple domains and applications into a central repository |
| Current | Deliver content that’s always up-to-date with real-time integration from original sources |
| Correct | Ensure all users and applications are using data that’s accurate |
| Consistent | Provide more reliable data across all enterprise applications, departments, and subsidiaries |








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