Product Information Management
for Manufacturers

Enterworks Enable ensures accurate product information in all channels and smoother operations across the manufacturing supply chain.

Product information management for manufacturersManufacturers have to manage data and related digital assets about the parts, components and assemblies that go into the products they make. They also have to maintain their own internally generated product data.

Enterworks Enable can associate and manage all product content for all manufacturer requirements, including:

Identification names and codes: Manufacturer name, product name, GTIN and UPC codes, part and catalog numbers

Product data: basic facts such as dimensions, weights, operating temperatures, etc., that typically come from an ERP or PLM application

Product attributes: dynamic characteristics of a product (choice of colors, range of sizes) that can't be properly managed in an ERP or PLM system

Marketing copy: Long form, short form, and bulleted descriptions of products

Digital assets: product images, video and audio clips, logos, PDFs of brochures and data sheets

Some manufacturers try to use their ERP or PLM applications as the authoritative source of master product data. But they soon discover these systems aren’t able to manage and enhance master data for enterprise use outside the system. They aren’t designed to syndicate product data to distributors, dealers, data pools, and other channels, or format it for print, Web, mobile, and other media.

A product master data management solution Enterworks offers the unique capabilities manufacturers need to manage and leverage their product information for improved business performance.

Enterworks Enable lets you...

  • Improve data quality inside and outside your organization — Validate and enforce your standards for data quality and completeness.
  • Integrate and coordinate data among a variety of sources — Integrate data from PLM, ERP, and SCM systems to ensure information stays consistent from one application to another.
  • Centrally manage complex data for all requirements — Create associations among products, assign products to multiple categories, and manage hierarchies for multiple channels and media — all without affecting the underlying data.
  • Speed time to market — Empower your sales channels to move your products faster with accurate supply-chain data, rich and accurate product content, and dynamic catalog publishing.
  • Improve the “findability” of product data — Add rich attributes to make product data more “findable” by parametric search platforms and other tools used in e-commerce.
  • Reduce the time and costs for producing marketing materials — Dynamically connect your product content with desktop publishing, content management, and other systems to keep catalogs, Web sites, and other materials up-to-date.
  • Apply rich marketing attributes and assets to your data — Add marketing copy and digital assets to your product data to create rich, e-commerce-friendly packages of sales and marketing content for your distributors and dealers.
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downloads
Master Data Management for Manufacturers
PIM Complements PLM, ERP, and Other Applications
The PIM Imperative: How Better Product Information Improves Customer Loyalty and Satisfaction

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Enterworks, Inc.
45940 Horseshoe Drive
Suite 100
Sterling, VA 22016
888.242.8356

info@enterworks.com