EnterWorks works with companies to fit the solution to their business needs as supported in the EnterWorks MDM Enable™ 9 release announced in April, 2018. EnterWorks configures their solution according to the client’s business environment, leveraging their products to manage data, establish data relationships, establish customer-product relationships, and enhance data models–all without coding. A fast, template-driven implementation process is used for all modules within their MDM platform: product information management (PIM), digital asset management (DAM), portals for supplier and sales and service, workflow and syndication engines, support for PLM and make-to-order products, and web/physical print.
Transparency and technology are converging online and offline to deliver promising opportunities for consumer goods companies to address the growing demand for detailed product content. In this month’s CGTech Tips, EnterWorks presents three steps product manufacturers should take to respond to this trend and better engage with consumers.
As published on the Modern Restaurant Management website – EnterWorks unveiled its Precision Eating™ solution. The trademarked, multi-domain solution is designed to match consumer preferences in food consumption to the precise nutrient and related elements of the food and beverage offerings of sellers, whether the consumer is online, in-store, or dining in.
Precision Eating specifically addresses the challenges many consumers face today as they sort through food labels and advertisements, including:
Master data management solutions provider EnterWorks has teamed with Dassault Systèmes to bring virtual reality technology into the store planning process. Named “Storeytelling,” the joint solution “recaptures the essence of merchandising and product stories in creating compelling visual experiences, linking virtual reality to assortment planning and planogramming and ultimately enabling a mobile, augmented shopping reality for in-store,” according to a release announcing the partnership.
Translated from Ecommerce News Netherlands – Placing content in the right context is the challenge that the b2b stands for today. That is the opinion of Rick Chavie, CEO of EnterWorks that offers PIM and master data solutions. His vision is that we are currently at a tipping point in terms of content and mobile shopping.
Enterworks Earns Frost & Sullivan’s 2017 Product Leadership Award for its Innovative MDM/PIM Solutions
Based on its recent analysis of the MDM/PIM Software for the manufacturing and distribution market, Frost & Sullivan recognizes EnterWorksTM Acquisition, Inc. (EnterWorks) with the 2017 North American Product Leadership Award for its innovative, end-to-end EnterWorks EnableTM software solution that provides a centralized view and repository of extensive product information, master data, digital assets, attributes, and more, for use within the manufacturing and distribution communities and their trading partners.
The trade publication for business and technology professionals stated that EnterWorks is a market leader in master data solutions for acquiring, managing and transforming a company’s product information into persuasive and personalized content for marketing, sales, digital commerce and new market opportunities.
One of the defining characteristics of the modern world is that consumers are constantly surrounded by advertising and content continues to be the driving force of the internet, amplifying brands and marketing their products and services. More often than not, traditional forms of advertising like print, broadcast, direct mail and telephone marketing interrupt people to the extent that they can become an annoyance. However, content marketing can change this annoyance into appreciation. Firms like EnterWorks can transform the world of content marketing with brand new technologies and services that can add to customer satisfaction.
Black Dragon Capital made an investment of an undisclosed amount to EnterWorks, a Sterling, Va.-based provider of master data management and product information management solutions.