How Important is Data Quality? Foodservice GS1 Offers an Answer

Foodservice GS1 is setting a high standard for data quality—and all industries should be watching. Recently, a call-to-action letter issued by the Foodservice GS1 US Standards Initiative was co-signed by seventeen leading foodservice organizations. The signees pledged to focus on complete and accurate product data to help meet the demand for information transparency in the digital world. The goal of the call to action is improved data sharing between trading partners, as well as with consumers.

The letter, available here, references both food and non-food products, like those from consumer packaged goods companies (CPGs).

Among the seventeen organizations who cosigned, thirteen are members of the International Foodservice Distributors Association (IFDA), driving home how important data quality is across the supply chain.

Six Ways Foodservice Companies Can Commit to Data Quality

The Foodservice GS1 letter details the following six ways companies can commit to action around data quality:

  1. Share all Phase 1 (basic product data) and Phase 2 (images, nutritional information, allergens, etc.) attributes via GSDN, aligned with GS1 US Industry Standards
  2. Gain leadership support to make data quality an organizational goal
  3. Use the Attribute Explorer to understand trading partner attribute requirements
  4. Audit physical product weights and dimensions (not product specs) against GDSN data
  5. Assess your data quality processes/approach and its impact to your company (
  6. Review and respond to trading partner scorecards
*Source: GS1 US Letter, December 14, 2017

Master Data Management in Foodservice

The foodservice industry is rapidly evolving. New regulations, along with the pressure of consumer demands, create an environment that relies on collaboration and complete, accurate data.

EnterWorks is helping foodservice distributors, manufacturers, suppliers, and retailers gain a competitive edge with product information management (PIM) and master data management (MDM) software solutions that are uniquely suited to meet the food industry’s business challenges.

By establishing a single, centralized view of product data and information, a PIM/MDM solution helps foodservice organizations achieve the standards set forth by GS1, including:

Improving accuracy and completeness of product information: MDM serves as a golden record of product information, ensuring data consistency and accuracy across channels and domains. This single view helps to eliminate discrepancies caused by siloed information, including costly errors, logistical problems, out-of-stock issues, regulatory compliance and fines, etc.

Driving out waste with improved business efficiency: All data managed throughout the enterprise—from marketing to sales to supply chain management—use the same consistent “pool” of data to efficiently drive business processes.

Ensuring food safety through traceability: An MDM solution captures everything about the product including attributes, relationships, events, etc., for compliance agencies. Food and product traceability is available from one end of the supply chain to the other.

Establishing clear communication throughout a complex supply chain: MDM improves communication and transparency throughout the supply chain with accurate, standards-based, synchronized data.

Data Quality and Beyond

The EnterWorks Enable™ MDM/PIM solution provides a complete set of tools to acquire, normalize, enrich, and synchronize product data throughout the enterprise. Our latest software release incorporates exciting new capabilities in areas ranging from data quality and embedded product standards to exceptional performance scaling that easily accommodates large organizations. With GDSN Major Release 3 certification, foodservice companies can achieve a simplified syndication process to both GDSN and non-GDSN target locations.

Beyond data quality, a PIM/MDM solution can help foodservice companies connect with consumers seeking a personalized shopping experience.

To meet this need, EnterWorks recently announced its Precision Eating™ solution. This software and content repository is designed to match consumer preferences in food and beverage consumption to the precise nutrient and related elements of the offerings of sellers—whether the consumer is online, in-store, or dining in. The multi-domain solution is ideal for growers and dairies, food and beverage brands, distributors and foodservice providers, and grocers and restaurants.

Other benefits of MDM/PIM include: reduced time-to-market for new product launches; support for larger product catalogs including private labels; ensuring a consistent omnichannel experience for consumers; leveraging portals to collaborate with suppliers and members; easy PIM-powered publishing for product sheets and nutrient documents; and sharing images, videos, manuals, and more through integrated digital asset management (DAM).

The EnterWorks Call to Action

The Foodservice GS1 call to action sends a clear message to organizations about the business-critical nature of data quality.

Now, here’s a call to action from EnterWorks. Check out the resources below to learn about the impact of PIM and MDM for foodservice organizations. Then reach out to us. Our experts would love to speak with you about how you can begin your digital transformation.

Read our Foodservice Manufacturing white paper here.

Read our Foodservice Distribution white paper here.

Interested in SmartLabel? Click here for a joint e-book from EnterWorks and 1WorldSync.

Finally, the dairy industry has unique data and product information needs. Click here to read how EnterWorks equips dairies with product data solutions.

Kerry Young

Kerry Young

Kerry Young joined EnterWorks in 2006 when Ennovative, Inc., the multi-channel publishing software company he co-founded, was acquired by EnterWorks. He directs EnterWorks’ operations and leads EnterWorks’ professional services and consulting organization, ensuring effective customer implementations and ongoing success. Mr. Young brings more than 25 years of technology and business management experience to EnterWorks, having served as CTO for a subsidiary of the Dow Chemical Company, and earlier as VP, Information Technology for Marshall Industries, a $1.7 billion industrial electronics distributor. He previously managed information systems for a subsidiary of McDonnell Douglas Corporation. Mr. Young holds a B.S. degree in Computer Science from Cal Poly, San Luis Obispo and an M.B.A. from California State University Fullerton.