Happy Halloween from EnterWorks: New PIM and MDM Treats

Happy Halloween from EnterWorks! To celebrate, we have some new treats for you around Product Information Management (PIM) and Master Data Management (MDM). We’ve highlighted our three favorite new resources including expert insights, thought leadership, and customer stories. Plus, check out our article around how companies can leverage PIM and MDM solutions during holidays like Halloween.

Our Three Favorite NEW PIM and MDM Resources

Take a look at three of our favorite new PIM and MDM resources. And, for even more information and insights from our customers, executives and industry experts, click here to visit our resources page.

#1: eBook: Maximize Your Holiday Sales with PIM

Tis the Season for Product Content! For retailers, e-commerce merchants, and manufacturers, it’s the most wonderful time of the year — as well as the most hectic. Therefore, as sellers analyze the Christmas season, they must be cognizant of how technology and consumer behaviors are changing the game.

Download this eBook to gain insights and strategies on how you can leverage your product content to maximize holiday season sales and bolster consumer confidence and loyalty year-round.

#2: Case Study: Orgill

Orgill, Inc. is the world’s largest independently owned hardlines distributor. They provide retailers across the United States—and in over 60 countries—with access to over 75,000 products along with industry-leading retail services. The company needed a “single truth” of product information to ensure and maintain product data quality.

Click here to download the free Orgill case study. You’ll read how Orgill leverages EnterWorks Product Information Management (PIM) to support rapid growth, vast product catalogs, and sophisticated marketing initiatives.

#3: Executive White Paper: Storeytelling

Are you simply managing your customers? Or are you inspiring them? More than ever, it’s all about the stories you tell through your brand. And, the experiential moments tailored for each customer. Yet achieving a cohesive, inspiring story with differentiated experiences in a scalable way requires a unique equation.

Meet the “Storeytelling” strategy. Download this white paper by Rick Chavie to learn how you can create experiential moments tailored to your store and the customer shopping occasions.

For manufacturers, distributors and retailers across industries, managing product content and publishing it across multiple channels is necessary for success. Not just during major holidays like Halloween, but year-round.

Subscribe to our blog to keep up with the latest MDM and PIM news, and contact us for information about starting your digital transformation!

Kerry Young

Kerry Young

Kerry Young joined EnterWorks in 2006 when Ennovative, Inc., the multi-channel publishing software company he co-founded, was acquired by EnterWorks. He directs EnterWorks’ operations and leads EnterWorks’ professional services and consulting organization, ensuring effective customer implementations and ongoing success. Mr. Young brings more than 25 years of technology and business management experience to EnterWorks, having served as CTO for a subsidiary of the Dow Chemical Company, and earlier as VP, Information Technology for Marshall Industries, a $1.7 billion industrial electronics distributor. He previously managed information systems for a subsidiary of McDonnell Douglas Corporation. Mr. Young holds a B.S. degree in Computer Science from Cal Poly, San Luis Obispo and an M.B.A. from California State University Fullerton.