DiNicola’s PIM & MDM expertise from major services firms to help EnterWorks’ ramp-up

STERLING, Va. — September 15, 2015 — EnterWorks, a market leader in master data solutions for transforming product information into persuasive and personalized content, has appointed Rusty DiNicola as its new vice president of professional services.

DiNicola comes to EnterWorks with more than 20 years of experience in building professional service organizations and delivering a variety of solutions in industries such as energy, manufacturing, retail, consumer goods and pharmaceutical. Most recently, DiNicola was the senior principal at Daugherty Business Solutions, delivering a range of consulting services to Fortune 500 clients. Previously, he was the SVP of Global Operations at Riversand, a provider of PIM and MDM solutions. DiNicola has also served in leadership roles at Quorum Business Solutions, a software solutions provider, PwC, and EDS.

“Rusty brings extensive experience in MDM and PIM professional and support services to EnterWorks, which will be incredibly valuable as we scale up our American operations and address global expansion,” said Rick Chavie, CEO of EnterWorks. “In addition, his experience with retailers and manufacturers, two areas of focus and growth for us, positions us to accelerate our market share gains in these verticals.”

In his new role, DiNicola will be tasked with growing the overall internal and external delivery capacity of professional services in support of EnterWorks’ growing client base, offerings, and services partners.

DiNicola holds a bachelor’s degree in management from Virginia Tech. He currently resides in St. Louis and will work out of EnterWorks’ Sterling, Virginia office. This announcement follows the hiring of Rick Chavie as EnterWorks’ new CEO in May of this year. The company will continue to add top talent to its team to help meet the changing needs of its growing customer base and geographic footprint.

To learn more about EnterWorks and its leadership team, visit enterworks.com.

About EnterWorks

EnterWorks Enable® software acquires, manages and transforms a company’s product information into persuasive and personalized content that enables differentiation, higher sales and new competitive strengths. By improved orchestration of the content value chain, companies can transform their product data and content, associated images and videos, brands and other marketing assets across digital and physical channels supporting marketing, sales and omnichannel commerce.

A leader in multichannel publishing, enterprise workflow and data management that is committed to helping company’s orchestrate the content value chain for differentiated advantage, EnterWorks customers already include some of the world’s largest consumer brands, industrial manufacturers, distributors and retailers in office and building products, electronics, medical supplies, fashion products and cosmetics, as well as service industries. These customers use EnterWorks Enable to import product information faster, master it along with related data domains, manage and enrich it through enterprise collaboration and deliver it in the form required by each selling channel.