Powerful Product Information Management

EnterWorks Enable™

Drive sales and margin growth with compelling, differentiated experiences through discrete views of everything shared with suppliers, partners, customers, and marketplaces.

Deliver differentiated customer experiences across physical and digital channels
Enable collaborative content creation across enterprises, social channels, and marketplaces
Orchestrate complex B2B2C relationships throughout your Content Value Chain
Support marketing, categories/merchandising, sales/store, supply chain and ecommerce

Featured Functionality

Master Data Management (MDM)

Multi-domain Master Data Management (MDM)

The MDM acts as the single source of the truth for data and content for supply and demand chains.

Tailor data domains to your business model and master/reference data preferences
Choose your domains (e.g., product, customer, brand, service, artist, regulatory, and location)
Integrate databases, systems (ERP, CRM, WMS, OMS), or customer/social networks
Extract, load, and scrub source information, publish/syndicate information to external entities

Product Information Management (PIM)

Our product information management (PIM) employs a dynamic, flexible data modeling architecture

Powers a content repository with unlimited data attributes, manages complex relationships between products and category/hierarchies, and deliver time-phased pricing management
Offers roles-based views tailored to each user with security and audit logs for accountability
Applies specific business rules for consistent, accurate sources of product content
Enhance search-ability across attributes, facets, images, and text

Dynamic Data Modeling

Enable MDM manages data as XML entities to provide the full benefits of open, standards-based attribute management. The solution can model

Establish and evolve complex hierarchies and relationships for ongoing business needs
Support industry, geography, and customer-specific requirements
Manage unlimited number of attributes and associations (product, vendor, brand, artist, etc.)
Create a personalized view of product content while securing product data at the attribute level

Workflow & Collaboration

Deploy a robust set of workflow management tools to enable, automate, and enforce best practices in data and content integration and flow across multiple sources, applications and enterprises

Enforce data governance (data quality, stewardship, taxonomy, naming conventions, etc.)
Manage complex business processes in managing data and content through a drag-and-drop interface for collaboration between business and technical users, internal and external users
Graphically display the flow of activities for proactive management and intervention

Syndication & Publishing

Simultaneously and continually distribute and update enriched product information to multiple sales channels, systems and external partners

Generate per established criteria and automatically customize to recipient requirements
Select, extract, and syndicate product data and automatically feed content to print or web catalogs, graphic or publishing tools on a scheduled or ad hoc basis
Use Adobe InDesign and Quark Express plug-ins for streamlined design processes

Digital Asset Management

Easily store, categorize and manage unstructured and external content

Incorporate documents, images, audio and video files into your content assets
Associate items through one to one, one to many or many to one relationships
View images through user-friendly search and browse features
Leverage other DAM products that you may have installed in your company

Globalization

Support multi-lingual, multi-country and multi-cultural content and automatically generate localized output files and publications

Manage business user profiles to organization unit, language and country
Match customers with localized product descriptions, pricing and shipping considerations
Support B2B2C global accounts with global and local contractual and buying terms
Enable company representatives with both global and local branding content
Integrate with local content syndicators and marketplaces

Portals

Offer interactive, custom-branded Marketing, Sales, Dealer and Vendor Portals to for shared content development of syndication within and across enterprises

Users upload, manage and approve their own and/or central product information
Develop localized sales and marketing collaterals or micro-sites
Open to trading partners, distributed company locations, field staff and franchisees
Create parameter-driven validation rules and workflows for reviews and approvals
Integrate externally through Web Services /API-based messaging and direct data links

Digital Channel Accelerators

Drive enterprise sales and branding throughout digital channels.

Reach marketplaces, mobile touchpoints, social networks through custom integrations
Engage upstream/downstream partners through commerce platform connectors
Enable standardized content updating to target sites with channel-specific feeds
Leverage social networks that are focused on topics relevant to your product content

Auditing & Reporting

Proactively manage content with product level audit trails and graphical reports.

Drill down to source data and the users who are touching/changing enterprise data, with action logs on master data down to the attribute level
Initiate audits directly from a repository, sub-repository, or through a workflow
Produce graphical reports by product, process, hierarchy, digital assets and performance